We have been so busy working on our new brick and mortar storefront here in Waco, TX. We rented a space from and next to Waco’s iconic Laverty’s. Pat Laverty has spent more than two decades building her brand from the old Holze Music Company building on the near North side of Waco, just north of Waco Dr. on 18th St. Not quite within walking distance from the television super star Magnolia Market and the Silos, but not that far either….. just a few blocks north of Magnolias warehouse that spends most days with a full staff fulfilling online orders.
Getting our doors open was not totally smooth, but relatively easy. Still have a few minor adjustments to make….. literally have to fix the old front door with a beveled full lite door, so heavy, it has pulled the top hinge loose from the jamb. We have been having a lot of fun with the front window vignettes – the south window now is sporting vintage swimwear and flags,
while the north window is showing off a recently repurposed office meeting table painted and stained top – flanked by vintage metal folding chairs – inspired by Roger and Chris Stout-Hazard. Perched on top are a pair of Victorian “painted lady” balloon back chairs with petite slipcovers on the seats. All creating a classic farmhouse style setting.
Our traffic varies from one day to the next. Waco has become a quasi international town with the popularity of locally acclaimed ‘Fixer Upper’ stars Chip and Joanna (JoJo) Gaines. It has definitely become a ‘national’ destination attraction thanks to this couples phenomenal success on the popular decorating channel HGTV. Customers greet us wearing #demoday and #shiplap t-shirts throughout the day. Which is why securing the location in Laverty’s building is such a great opportunity for us. Laverty’s is a frequent stop for the ‘shopping’ scenes on Fixer Upper, and because of that, generates a great deal of traffic from fans making a shopping ‘pilgrimage’ of the show. Not far from Laverty’s and now Junk Exchange, are several homes that have been episodes, but also just minutes away from Harp Design’s workshop and the first home featured on Fixer Upper.
Our style is evolving into updated farmhouse decor – American Classic to French Country. Our ruffled muslin and burlap shams are customer favorites. These have been sold at shows in Texas, Oklahoma, Kansas, Missouri, Arkansas, Tennessee, Louisiana and Florida. The natural 100% cotton muslin has roots here in the south, in Texas and here in Waco, in the heart of Texas. Waco is home to the Cotton Palace and a destination for cotton growers of the late 19th and early 20th centuries. Several of the cotton plantation homes have become historic designations. Back in the day, cotton was King here and celebrated for weeks on end.
We are transitioning the store from a typical “junk” store (but we have too much ‘junk’ right now) to a showroom that shows off our designs and re-imagined vintage items. We will be displaying all of the products we have made in the past, and add all the designs yet to be converted to actual products for sale. Patio seating, tables and lighting; new pillow lines; souvenir items; custom slipcovers and pillows…. just to mention a few. Hopefully, all of our fans new and old, will be excited to see what is on the near horizon.